Tag: online

The New Yorker’s differnt approach to print and online

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The only constant in publishing today is change. While many print empires have passed away, others are working through the transition towards digital. The New Yorker has been smart and adapted for the new environment while preserving its identity. Benjamin Mullin for Poynter looks at how it’s working out: In those days, the print schedule reigned supreme, which meant that the magazine’s famously rigorous system of copy editing and fact-checking held sway over The New Yorker’s metabolism. In the years since, The New Yorker has undergone a massive digital remaking. It’s established a separate web operation that’s unchained writers and editors

I can’t see Vine video working online if it follows the Seesmic interaction model

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Vine, an application that allows you to post a six second video snipept online, is now owned by Twitter and looks ready to launch. But I come back to ‘the Seesmic question’ and have to ask who is it for and what problem does it solve? Almost any technology can find fans and a small social group who will champion it, but the tech fails to break out into a large-scale consumer success. What does Vine do differently? Peter Kafka, on All Things D: Why would you want to download Vine? Because it’s supposed to be a fun tool for

The Guardian is really missing its Government subsidy

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In particular, recruitment advertising, long the cash cow for The Guardian because of its preferred status for public sector job adverts, has fallen by ÂŁ41m in the last four years as Government departments have slashed spending on advertising. To save you examining the Telegraph’s piece, the Guardian’s losses were ÂŁ33.4m, and they’re looking at the online market to save them. Possible? Yes, because ideological rival The Daily Mail is whacking them hand over fist on the internet, and The Guardian know it.