Thinking About the BBC Ratings and Renewing TV Shows
As well as the regular TV ratings, the BBC also has something called the Audience Appreciation Index, which helps them gauge the reaction from viewers to a program. It’s an imprecise science, and that’s before you start trying to get solid numbers and methodology out of the BBC. So when programs get renewed, is it ratings, AI or managers taking courageous decisions? Originally provided by the Broadcasters Audience Research Board (BARB), each programme’s AI score is now researched in-house by the BBC. It has become a shadowy, hard-to-find number which carries an almost mythic quantity for fans of programmes with
