Dropbox looking to beat the smartphone incumbents in the cloud storage game
Buzzfeed (I know…) profiles Dropbox and its quest to stay relevant on mobile while Apple, Google, and Microsoft, look to tie everyone into their respective cloud storage systems: Dropbox will have to prove that the layer of software that sits on top of otherwise “dumb storage” are valuable enough to get customers to pay the company every month. Paying for a mobile utility app is a tough proposition even in the United States, let alone the emerging economies where low-cost Android handset sales are booming. Online storage costs have gone to zero and Dropbox has had to quickly find a future beyond
