Category: Windows Phone

Those numbers from Nokia, discussed on the AAS Insight podcast

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[audio:http://mediafiles.allaboutsymbian.com/aas_podcast_20110722_240.mp3] …we discuss Nokia’s Q2 2011 results in detail. We summarise the key numbers, look at the market reaction and whether the results met expectations, assess the seriousness of the situation for Nokia, discuss what some of the underlying causes might be and consider the future outlook. In the latter half of the podcast, Steve shares news of updates to the web (desktop) version of Nokia Maps and we preview some of the upcoming content series.

2011 is Nokia’s write-off year, it’s 2012 that counts

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The other Ewan: When the company made their announcement in February, what they were effectively saying was, ‘expect NOTHING from us for ages’… Nokia has a simple task ahead: Create brilliant Windows Phone handsets thereby delighting the consumer. Everything else — including Symbian, MeeGo and the like, it’s all a diversion at the moment. The company’s ability to survive the next 12 months depends on Windows Phone 7. Nothing else matters.

More Mango juice to bring in consumers and developers

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Microsoft shows off the People hub on Windows Phone (Mango) with Twitter and LinkedIn now available alongside Windows Live and Facebook (YouTube video link). It’s looking very swish, and I hope they have support for Twitter lists – no matter what they’ll likely fail the Scoble test for user numbers – but a bit more filtering wouldn’t go amiss. They’ve also opened up a new App Hub developer portal, alongside the news that 35 territories are open to developers, new price tiers with more options in the $5 and under category, and the expansion of Microsoft’s in-app ad system, pubCenter,

And over there, a teeny-tiny smartphone, selling coffee

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If Microsoft are serious in increasing their retails stores in the US from 11 stores to 87, then can I suggest they look beyond retail space and make theme cool places to hang out. Free wi-fi, a little coffee bar, comfy seats, rooms available for free use by clubs, societies and websites to arrange get-togethers. Make them as attractive to people as possible, and those people will over time help the bottom line, even if you might struggle to see the return in the till of the bricks and mortar stores. But seriously, a coffee bar. In every store.

The deposit you pay that keeps you bound to a smartphone family

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This averages to (about) $100 of content for each installed device; suggesting switching costs are relatively high Throw in cloud syncing solutions, media warehouses, long term contracts to cultivate the growth of data, and you’ve created mental lock-in. Apple have it, Nokia tried it with Ovi, and Google have a parallel solution thanks to Gmail, Calendar and Android. Oh and Microsoft? They have Facebook.